3 minutes reading time (524 words)

90 Day Update

Time-for-Change

It's been 90 days since we officially brought Big Chalk Analytics to market. Your support, feedback, and referrals have been a tremendous help and have shaped many of our decisions over the past few months. The first days in the life cycle of a new endeavor tend to be the most critical (and exciting!), so to this end, we felt it was appropriate to provide an update on the evolution of our business: 

So what's been going on?...

1) Big Chalk Analytics Talent Network is approaching 300 curated, "ready-now", individuals that are taking on analytics, insights & technology projects for a wide variety of companies!

EXAMPLES OF TALENT INCLUDE: 
  • 115 Price & Promotion Gurus
  • 121 Sydnicated RMS/Consumer Panel Experts
  • 103 Brand Health specialists
  • LOTS MORE - including our new vertical expansion into TECHNOLOGY: Mobile, Web & Enterprise application developers; Program managers; Cloud/SaaS/Big Data leadership

2)  We have officially launched the "Big Chalk Customer Success Team" to provide dedicated support to clients seeking to augment their own teams in a more permanent way. 

  • Data Agnostic support for your organization with ability to integrate & triangulate ANY and ALL data to derive insights & conclusions
  • Flexible rate card for different skill sets / commitment levels
  • Coaching, Training, Support and Leadership from three of the best in the business (Sean, Kris & Scott)

3)  Kicking off the first of our series of "Group Buys" for marketing & analytics services, allowing a network of clients to pool their purchasing power through a facilitated RFP process for some of the most essential, yet costly, outsourced services (e.g. Marketing Mix, Price & Promotion, Concept Testing, Brand Health, etc) 

KEY FEATURES & BENEFITS
  • Save costs through scaled pricing power & facilitated process:  LESS WORK, MORE SAVINGS & BETTER RESULTS
  • Access best in class vendors through market curation
  • Proprietary technology and process management

​TENTATIVE CALENDAR:

Q4 - Marketing Mix
Q1 - Pricing Analytics
Q2 - Concept Testing / Innovation
Q3 - eCommerce



So what's next and when should I reach out?

While we are incredibly excited about our progress, and happy that so many of you have made the decision to work with us, we are really just getting started and working on some BIG plans to GROW! Our Big Chalk Customer Success team AND our incredibly capable Talent Network are hungry for more - and are ready to help you across all of your analytics, insights & technology needs!

  • IF YOU are looking for TALENT...  
  • IF YOU are looking to REDUCE YOUR COSTS...  
  • IF YOU are looking to add or build a DATA   AGNOSTIC analytics or insights team... 
  • IF YOU are about to issue an RFP for CORE   MARKETING/ANALYTICS SERVICES... 
  • IF YOU are doing none of these things but know   others who NEED HELP...
  • IF YOU are LOOKING for WORK yourself... 
  • IF YOU just want to have an initial conversation   around STRATEGY or OPPORTUNITY...
  • ...then PLEASE CALL US, EMAIL US, or connect with   us on your social media platform of choice - we're READY TO HELP!

Most of you are working in a world today that could be enhanced through our services, and we would truly welcome the opportunity to have a brief conversation around your specific needs and ideas to start your own internal (r)evolultion! 


Thanks for a terrific 90 days!

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Friday, 14 December 2018
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