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We are providing companies with turn-key monetization solutions that lead with a "digital first" ideology. Our customizable analytical models, ready to deploy technology solutions and 800+ pricing consultant network can help our clients execute strategies at a fraction of cost and time relative to other traditional approaches.

Our history, collective expertise and knowledge has allowed us to develop innovative and consultative solutions in three primary areas that are critical to helping our clients strategically grow revenue and profitability.

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Pricing Strategy

- Competitive intelligence for pricing
- Customer preferences / willing to pay
- Optimal monetization & price positioning
- Segmentation & price differentiation
- Customer lifetime value models & loyalty

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Price Management

- Product life cycle price management
- Discounting architecture & gross to net
- Price elasticity monitoring & optimization
- Trade terms & promotion management
- Rewards & rebate management

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Price Realization

- Streamlining deal & contract management
- Pricing execution & change management
- Organization Design and Alignment
- Execution & outcome-based selling
- Closed-loop execution & compliance monitoring

Leadership Team

Big Chalk Analytics

Big Chalk Monetization is led by an extremely well-rounded leadership team, with close to 100 years of collective pricing and revenue management experience having led 50+ end to end transformations. This team has solved business problems and built successful teams from almost any vantage point.

CEO. REVENUE MGMT TRANSFORMATION.
NEW ZEALAND ALL BLACKS.
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VISHAAL
JAYASWAL

PARTNER. PRICING SCIENTIST & EXPERT.
ATLANTA FALCONS.
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SALONI
VASTANI

PARTNER. GROWTH STRATEGY & REALIZATION.
NORTHWESTERN WILDCATS. HOUSTON TEXANS.
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OLIVER
GRIEBL